IMUK14: A Look Back

Highlights

Re-live the highlights of the 2014 Inbound Marketing UK conference, where industry thought leaders from global brands shared their insights and experience with 400 delegates. 

GARY VAYNERCHUK: KEYNOTE SPEECH

New York Times bestselling author and Forbes.com number one global authority on social media Gary Vaynerchuk gives the keynote speech at IMUK14 on 8th July 2014 in Liverpool's Rum Warehouse. Vaynerchuk leads delegates through the importance of providing value to your industry in every piece of marketing you undertake, why people value their time almost as much as their money, and the importance of marketing for the year in which we live...

IMUK14: The Highlights

IMUK14 built on the success of IMUK13 and brought together 400 marketing professionals, who enjoyed a packed day of presentations from 10 industry thought leaders. The bill was topped by keynote speaker and Forbes' No1 global authority on social media, Gary Vaynerchuk. Follow next year's event using #inbounduk15 on Twitter

Dom Burch: Millennials

Dom Burch, head of social at Asda talks about how Millennials are fuelling even more video sharing.

"This tsunami is coming, and most brands haven't got their heads around it yet".

Kieran Flanagan: Being Smart With The Resources You Have

Kieran Flanagan, Marketing Director EMEA for Hubspot, addresses the importance of wit over wallet when it comes to inbound marketing strategy. Inbound marketers think differently when it comes to creating value for their audience...

Tracy Chong: The Power of Brainwave Technology

Tracy Chong, vice president of marketing for wearable technology innovators Muse, talks about the practical application of brainwave technology and how the wearable technology of the future can positively influence our lives...

 

John Watton: How Do We Get Heard?

EMEA Marketing Director for Adobe, John Watton, addresses the importance of automating a relationship with consumers based on their online behaviour, stressing the importance of letting the audience, not marketers, control that process...

Bryan Adams: Getting Goosebumps

Founder and CEO of integrated marketing agency Ph.Creative Bryan Adams talks about the importance of achieving a positive emotional connection with your audience and the value of telling great stories as marketers. It's all about getting goosebumps...

'Google' Dave Hazlehurst: Influence the Influencers

Ph.Creative's Dave Hazlehurst stresses the importance of creating content that answers consumers questions and how to influence their decisions by becoming a thought leader in your field...

Steven Woodgate: Listening to Understand

Steven Woodgate, social media manager for Microsoft, talks to delegates about how to create a social culture and mindset to help an organisation become customer obsessed...

Stuart Fowkes: Charities and Social Media

Social media manager for Oxfam, Stuart Fowkes speaks about the challenges faced by charities with building their social media campaigns...

Andy Barke: The Internet is Borderless

Andy Barke of Google talks about the potential inherent in an increasing global internet population and how digital opportunities are becoming borderless as a result...

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