IMUK13: A Look Back
Re-live the highlights of the 2013 Inbound Marketing UK conference, where industry thought leaders shared their insights and experience with more than 250 delegates.
IMUK13: The Highlights
The inaugural IMUK in 2013 brought together 250 marketing professionals, who enjoyed presentations from nine stars of the digital community, as well as two inspirational keynote speeches from Martin Macdonald, Marketing Director at Expedia EAN and Joe McEwan, Communities Manager at Innocent Drinks.
Martin MacDonald: The Ethos of Inbound
Keynote speaker at IMUK13, Martin Macdonald, provides a comprehensive overview of inbound marketing along with the latest trends and best practices, showing how a combined, holistic approach effectively helps to build credibility in your market and loyalty among audiences.
Bryan Adams: Creating Contagious Content
Traditional marketing and advertising no longer cut it. MD of Liverpool digital agency Ph.Creative, Bryan looked at the power of contagious content, new ways to create and measure online loyalty and demonstrated how video and gamification can be used effectively in any business.